Picture where you're going – what’s your vision in 5 years? A metaphorical picture or a vision board can really help to keep you focused and excited about the future.
Set realistic business goals frequently and measure your progress and track (and celebrate) your achievements. Without long-term goals to work towards, your company simply won't be scalable.
Really understand your business’ USP (unique selling point). What is attractive about you to your customers, what value do you add and what are they looking for? What makes you, your products or your services stand out from your competitors?
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